---
title: How People Counting Works
image: https://www.cohera-tech.com.au/wp-content/uploads/2023/02/wp67139387-l-scaled-1.jpg
---

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[![people-counting](https://www.cohera-tech.com.au/wp-content/uploads/2023/02/wp67139387-l-scaled-1.jpg) people-counting](https://www.cohera-tech.com.au/wp-content/uploads/2023/02/wp67139387-l-scaled-1.jpg)

# How People Counting Works

February 1, 2023 / in Knowledge / by Kevin Ford

Our highly advanced people counting **sensors are installed in strategic locations** within a venue to track and count visitors in key areas. For example, sensors are placed at the entrance and exits of a retail store to provide an accurate count of how many people enter and leave the store.  
Designed to be discreet, the sensors are typically ceiling-mounted and use Artificial Intelligence to **detect individuals and groups entering or exiting a space**. Our smart sensors are capable of differentiating between adults and children, gender and also excluding staff from occupancy if required.

![People Scanned on Entry - Graphic](https://www.cohera-tech.com.au/wp-content/uploads/2020/04/people-entry-scanner-retail-1.jpg "people-entry-scanner-retail")

The **data collected by each sensor is then transmitted to secure cloud-based servers** located in Australia for immediate processing by our intuitive **analytics platform** where algorithms **calculate occupancy levels and space utilization**. Our **reporting system operates in real-time** with instantaneous updates to reports appearing on computers, tablets and all mobile devices. If required, the reliable data can also be integrated with other reporting systems, for further analysis.

![People Counting Schematic](https://www.cohera-tech.com.au/wp-content/uploads/2020/04/system-schematic-people-counting-safe-count.jpg "system-schematic-people-counting-safe-count")

The animations below shows how an entrance level people counting solution captures visitor information. You can see the movement of individuals and groups through a venue, and with the appropriate sensor coverage how we can show real time occupancy, visitation and dwell information in relation to zones with heat mapping.

How People Counting Works

Entries, Zones and Heatmaps

If you want to know how Cohera-Tech can help you measure and understand visitor traffic to your venue and how you can make smarter and better decisions to improve your operations and customer experience, contact us on sales@cohera-tech.com.au or 1800 094 210.

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